AI visibility tracking
Short answer
Share of answers and citations across the major AI engines, measured every month against your competitors on a researched set of buyer prompts: whether your brand is named, whether the link is yours, and who appears instead. Answer engine optimization (AEO) with a number attached.
What the work covers
A tracked prompt set built from the questions your buyers ask, researched and refreshed as the category moves. Monthly runs across Google AI Overviews, ChatGPT, Gemini, Perplexity and Copilot, with mentions and citations recorded per prompt and per engine, and the competitor set measured on the same prompts. AI referral traffic separated from the other channels in your analytics. The tracking runs on tools I build, in production since 2022 and used by hundreds of SEO professionals.
How it is measured
Share of answers (how often your brand is in the response), share of citations (how often the link is yours) and the AEO gap against each competitor, by engine, month over month. Alongside them, the sessions and conversions the AI engines send, from the tracking on your own analytics.
Questions I get asked
Which engines do you track?
Google AI Overviews, ChatGPT, Gemini, Perplexity and Copilot, plus Google Search for the classical rankings behind them.
Can the tracking run without a program?
Yes, as a standalone monthly service: the prompt set, the monthly runs and the report. Inside a program it is part of every monthly report.
How do you choose the prompts?
From the questions your buyers ask before they buy, in their words, researched against what the engines are asked in your category and refreshed as it moves.